Company, Industry, and Consumer Market Research

Business Subject Guides

Check out our subject guides, listed under Business, Marketing & Management and Accounting & Finance, to support your research.

    • Business, Marketing & Management
      In this guide you will find recommended sources for company and industry research, such as company profiles, brand information, and investment reports. Use the side menu to navigate through sections of the guide, including recommended databases and trustworthy websites.
    • Accounting & Finance
      In this guide you will find recommended sources for demographic and consumer market research. Use the side menu to navigate through sections of the guide, including recommended databases and trustworthy websites.

Business Databases

These databases provide detailed information about national and international companies, business, and governments.

    • A to Z World Business
      Comprehensive country-by-country resource for success in international business and trade. A to Z World Business consists of 100 Country Business Guides of 108 topics each and 76 World Trade Resources. Access to vetted international business and trade intelligence.
    • Business Insights: Global
      unique source for international business intelligence offering the most comprehensive and convenient way to find case studies, in-depth statistical data coupled with deep research, and the ability to compare global economies, countries and industries.
    • Business Insights Essentials
      Fully integrated resource bringing together company profiles, brand information, rankings, investment reports, company histories, chronologies and periodicals. Search this database to find detailed company and industry news and information.
    • Demographics Now for Libraries: Business and People
      Compare demographics and market potential of United States geographies, produce comprehensive business/residential lists and detailed demographic reports, and utilize a unique mapping tool that ‘visualizes’ trends.
    • Hoover’s
      Comprehensive company, industry, and market intelligence that drives business growth. This database of 12 million companies includes in-depth coverage of 40,000 of the world's top business enterprises.